Why does a text message strategy beat social media, email and other forms of direct digital advertising? Whether it’s through lack of a smartphone, or because the customer just isn’t online at all, on…
Banks and credit unions are well aware that their consumers are accessing their accounts and engaging in many different ways, through a range of channels. By far the most talked about of these is mobi…
If banks were ever uncertain as to the benefits of communicating with their customers through mobile channels, new research from ING shows that there is a clear advantage for investing in this area as…
5 reasons why you should include bulk SMS service in your marketing mix. With the prevalence of smartphones and tablets, you might think that businesses have abandoned bulk SMS service in favor of ins…
SMS Marketing will be the number one way businesses will reach out to customers. How many times did you want to disconnect from technology and wish things are how they were some decades back—work is c…
The shift from PC to Mobile is now in full swing. With “65% of all mobile phones sold being smartphones”, according to the June 2017 Ericsson Mobility Report, no longer is Mobile the future of communication
Why does a text message strategy beat social media, email and other forms of direct digital advertising? Whether it’s through lack of a smartphone, or because the customer just isn’t online at all, on…
