Public Utilities deal with mounds of information on a daily basis. Their customer count could be in the hundreds of thousands or even a few million. But how can a Utility company benefit from Bulk SMS services? Reminders come to mind. People are so busy nowadays that a simple text message to their phone reminding them of an overdue bill will have most customers both appreciating the reminder and planning to make an immediate payment.
Using the Nexus SMS platform to send late payment reminders is a great compliment to email and paper reminders. When you consider that at least 95% of SMS messages are read within 3 minutes after receipt as opposed to current email open rates of around 10%-15% you quickly realise the benefits of using Bulk SMS services to relay important and timely messages that will get read.
As time moves on in this mobile era paper mailers will become less in use while digital delivery of bills and reminders will become much more commonplace. Public Utilities can take full advantage of Bulk SMS to not only send late payment reminders, but also send customers to a mobile optimized landing page to perhaps conduct a customer service survey, bring awareness to an important cause or event, or inform customers of service interruptions in their area.
Contact Nexus SMS today to learn how we can help you communicate quickly and efficiently with your customers via their mobile devise.